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Dead Or Alive

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  • Posted on 23rd Sep, 2022 01:41 AM

business - Dead Or Alive - Entrepreneur.com

This story appears in the December 1999 issue of Business Start-Ups magazine.

Want to live a horror movie? Just imagine you suffer a terrible accident--maybe in a car, perhaps a freak deal where a surfboard collides at full speed with your head--that leaves you not all there mentally. Sound grim? It could get a lot worse if you don't have , which puts real in your pocket to supplement the scant pennies gives the disabled.

Here's another bad scene: Just as your business is taking off, you die. Don't say it can't happen. It does, and lots of people can be left holding an empty . Do you have a spouse or significant other? Did anybody co-sign loans to help you start your business--maybe a parent, a cousin, a buddy from school? Check out, and they may be obligated to foot the payments on your loans.

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