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For Good Measure

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  • Posted on 23rd Sep, 2022 04:42 AM

Marketing - For Good Measure - Entrepreneur.com

This story appears in the September 1999 issue of Business Start-Ups magazine.

So you've got a and you've got some traffic.What's the next step? Gathering statistics about your site andvisitors, then tailoring your site to visitors' activities.

GlobalSCAPE, a in San Antonio, relies onproprietary software to gather the Web site stats it uses todevelop new products. GlobalSCAPE recently developed a new programto meet user demand for downloading MP3 audio files.

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