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How To: Find The Perfect Location

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  • Posted on 22nd Sep, 2022 22:31 PM
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Inventions, Profitability - How To: Find The Perfect Location - Entrepreneur.com

This story appears in the February 1998 issue of Business Start-Ups magazine.

Delays in getting a start-up loan proved to be ablessing in disguise for Lucindia Nobles when she started TheBetter Way Boutique in College Park, Maryland. She had planned tolocate her upscale designer clothing shop in a stripcenter, and she visited the site often as her business planning andloan processing dragged on for almost a year. During the delays,she began to notice the lack of traffic in the center and the manyempty parking spaces.

"My banker finally looked at the site and said,`There's not enough traffic for your business towork,' ' Nobles recalls.

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