Home / Articles / On The Bandwagon

On The Bandwagon

On The Bandwagon Image
  • Posted on 23rd Sep, 2022 10:14 AM

business - On The Bandwagon - Entrepreneur.com

This story appears in the June 1999 issue of Entrepreneur. Subscribe »

The cute toy you once saw in your local gift shop is now inevery home, and the movie everyone raved about last year istoday's top-selling video. Were you able to predict the ensuinginsanity? Do you have the ability to identify the longevity of acurrent trend? If you've answered yes, the next question youneed to ask yourself is: "How can I profit?"

When demand for a particular product is high, prospectiveentrepreneurs who see an angle should jump on the gravy train.Since the 1997 release of Titanic, for example,entrepreneurs have cashed in on the hype with everything from 3-Dpuzzles to dinnerware.

Continue reading this article - and everything on Entrepreneur!

Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5.

Entrepreneur Editors' Picks

On The Bandwagon View Story