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Category: Facebook Marketing

Secrets to Using Facebook to Market Your Business

Make sure you take advantage of the massive audience the social network has to offer.

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On-Demand Video: 3 Best Ways to Generate Leads on Facebook

In this video, Bob Regnerus discusses the three best ways to generate leads on Facebook.

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On-Demand Video: Getting Social Proof on Facebook Ads

The best part about marketing on Facebook is seeing your audience get excited about your ad.

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On-Demand Video: Dealing With Roller Coaster Facebook Ad Costs

Have you ever wondered why the costs of your Facebook ads are all over the place?

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On-Demand Video: How to Validate a Business Idea on Facebook

Before you start a new business, you might want to see how people react to your ideas.

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On-Demand Video: Measuring Facebook Ad Results

In this video, learn how to measure the effectiveness of your Facebook ads.

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Dear Corporations, Delete Your Facebook Page

Facebook posts continue to generate lower levels of engagement every year while looking and feeling increasingly perfunctory.

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Become a Better Facebook Marketer with This Bundle

Jump on the opportunity to improve your Facebook marketing strategies.

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If Your Business Relies Heavily on Facebook, You'll Want to Keep an Eye on This

Meta threatened to pull out of Europe over possible regulations.

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How to Make Time for Social Media Marketing

A small-but-regular effort to build a social media presence can pay substantial marketing dividends.

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4 Ways to Ensure Facebook Inbound Marketing Works for Your Company

With Facebook being a huge player in the online world, you better have your marketing strategy down pat. Otherwise, it is a waste of time and money.

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Why Facebook's Latest Move Could Minimize Your Brand's Reach

The social-networking giant just updated its algorithm to show users more posts from their friends.

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Facebook Announces Another Small Business Meetup Roadshow

The social media mammoth is joining forces with MailChimp, Shopify, Visa and Zenefits in a cross-country bid to boost SMB success -- and the ad...

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Organic Social Media, the Marketing Tool That Sells Nothing to Anybody

It's hard enough persuading a stranger to buy something online. Asking them to like you is too much.

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What You Need to Know About 'Place Tips' for Your Facebook Advertising Campaign

Facebook's locacation-based advertising innovation is poised to compete with Yelp in the rapidly growing market to mobile ads.

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4 Tips to Create and Groom a Viral Facebook Video Ad

If you're willing to pay a little, there are a number of steps you can take in creating your video content that will a drive tremendous return on...

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8 Ways Businesses Can Benefit From Facebook

Check out how Mark Zuckerberg's marvelous creation can help you convert customers.

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The Top 5 Ecommerce Trends You Should Look Out For

This year could be huge: Improving the customer experience is key.

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The 4 Things You Need to Reach Customers on Facebook

This primer will teach business owners and marketers how to take advantage of all Facebook has to offer.

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Get Ready for Big Changes to Facebook Messenger and Video

Mark Zuckerberg discusses what we can expect during the first day of the company's F8 conference in San Francisco.

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Actually, Facebook Isn't Failing Brands and Marketers

Organic reach across fan pages is at an all-time low, largely because Facebook insists on quality content. That's not a bad thing for users or...

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Video Posts Have the Greatest Facebook Reach

A recent study highlighted the success of video and promotional posts on the social media platform, while demonstrating the decline of still photos.

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The Ultimate Hashtag Cheat Sheet (Infographic)

New to Twitter? Or Instagram? Here's some #hashtags101 action for you.

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3 Facebook Hacks to Help With Organic Reach

Although many already have given up on the idea that it's possible to connect to customers for free on Facebook, others argue hope remains.

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How to Automate Your Social Marketing Efforts

Get social media to work for you by setting up some automatic functions across Twitter, Facebook, Google+, Pinterest and LinkedIn.

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8 Social-Media Sins That Are Sure to Get You Unfriended and Unfollowed

How to avoid being "that guy" on social media.

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How to Make More Effective Use of Social Media in Your Ecommerce Strategy

Profiting from the seemingly-endless boom in online spending requires a clear vision of who your customers are and how to engage them.

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5 Lessons Learned From Running 2,652 Facebook Ad Campaigns

The beauty of marketing on Facebook is their enormous number of users and the powerful tools available for carving out your ideal market.

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