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Is it Time for Businesses to Raise Prices, or Cut Them?

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8 Highly Successful Entrepreneurs Share Their Best Advice for Getting Customers to Buy Your Product--No Matter What It Costs

Bulletproof founder Dave Asprey and others on how to convince customers your price is worth it.

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4 Proven Tips for Creating a Competitive Business Within a Crowded Niche

If your business doesn't stand out, you'll get lost in the noise of your industry.

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Costly Mistakes to Avoid When Pricing for a Luxury Design Startup

Extreme value is the goal of luxury brands and it must reflect in their pricing strategy.

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Stop Competing on Price — Compete on Value

Don't make the mistake of leading with price and tying all conversations around it.

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7 Trends Every Online Service Provider Needs to Know in 2022

These seven trends are set to define the online service provider landscape in the new year.

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The Apple Watch Only Costs How Much to Make?

The smartwatch has the lowest hardware cost to price of any of the tech company's devices.

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Sticker Shock: The Best and Worst Cities for Haircuts, Hotels, iPhones and More

Deutsche Bank released a ranking of the most and least expensive places to buy a range of items worldwide.

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How to Set Prices When You're New in Business

Among the most nerve-wracking decisions when starting out is how much to charge. Researching the market and accurately tallying costs has a calming...

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3 Fears That Keep Your Business From Growth

It requires courage to choose the entrepreneurial path, and more courage is needed to see how far it leads.

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The Price Is Right: Turning a Profit in the Event Planning Business

Learn how to set prices that are high enough to keep your profitable but not high enough to scare away prospective customers.

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Think Hillary's Bad? Here Are 5 'Ethical' Mistakes Business Owners Regularly Make.

Most of us don't operate outside of the law. Sometimes, we make choices that would be considered unethical by some, yet perfectly appropriate by...

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What Creatives Can Do About Feeling Undervalued and Underpaid

Don't be dismissive of the ideas and connections your brain makes. They hold a lot of value.

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A 5-Step Reality Check for Inventors

The only easy parts of developing an invention are underestimating the costs and over-estimating the market.

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Evaluating the Merits of Building Negotiating Into Your Prices

The "one price fits all" philosophy does not work in all industries and under all circumstances.

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8 Pointers for Setting a Price in Negotiations

This numeric value is super critical as it affects the profit you'll get from a deal.

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Should You Consider Hiring a Crowdfunding Consultant?

These advisers can be invaluable members of your team, or a complete waste of money. Ask these questions before making a decision.

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5 Mistakes Successful Entrepreneurs Don't Make Twice

Nobody gets everything right the first time around but some lessons should only need to be given once.

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The Other Products Falling Oil Prices Are Making Cheaper

Paying under $2 a gallon for gas? Ka-ching! But gasoline is not the only product that gets less expensive when the price of crude oil falls.

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Don't Be the Cheapest, Be the Best

When pricing your product or service, instead of sweating the pennies, look at how you can charge more by offering a better quality experience for...

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How Much Should You Give Away for Free During a Coffee Meeting?

It is important to remember that your time is money. Your time and expertise are valuable commodities that you should monitor carefully.

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8 Psychological Triggers to Optimize Your Pricing Page

Since emotions and psychological triggers influence purchasing behavior, pricing pages should meet those needs. Here's how.

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The Biggest Lessons I Learned Working Solo in 2014

From limited partnerships, knowing your worth to effective time management.

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The Lesson in American Airlines' Smart Pricing Plan for its Exclusive Club

What kind of customers would you rather have? Ones that pay as they go, or those on a subscription?

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Small-Business Owners Who Aren't Experts in Their Fields Will End Up Paying a Hefty Price

If you want to stay relevant, much less open, you should know your product or service in and out, and make sure you employees are well trained.

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This Software Company Wants to Help Retailers Compete Against Amazon

An engineer gives retailers a fighting chance in the online price wars.

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Amazon Strikes Deal With Simon & Schuster on E-Book Prices

The months-long standoff has ended, with an agreement on the future price of e-books.

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How to Determine What You Should Charge Customers

Ask these five questions to get a better sense of how much you should be charging.

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